Calling all Angelenos, burger lovers and foodies — The LAB Brewing Co has a challenge we hope you can’t refuse. For the next week, try our LAB Burger and if it’s not one of your top 10 favorite burgers in Los Angeles, we’ll give it to you free (though we will ask you to swear your truthfulness to the hamburger gods to keep you honest). But the fact that we are willing to give away a $14 meal should speak to our confidence in the Lab Burger.
This offer is also valid to all those Top 10 Best Burger list compilers. Would it really be fair to your readers to put out a 2012 Top 10 list without first trying The LAB Burger? That means you Farley Elliot at LAist, Elina Shatkin / Squid Ink at LA Weekly, Stef McDonald at Citysearch, EaterLA (and Kat Odell), Drew at LA-Foodie (now LAFoodie), Anna Almendrala at Huffington Post, Katie Robbins at CBSLA, Gayot and Pete Neumann at The Burger Review, among others. Heck, why not tell your readers about this week’s Burger Challenge and have them report back their findings?
Same goes for hamburger covering food bloggers like Hadley Tomicki of Grub Street, Matt Mitchell of Dig Lounge, Tony Chen at SinoSoul, and Eli Green. We implore you (and your readers) to make the short jaunt to Agoura Hills to try our burger awesomeness.
And you too, Steven Armstrong at Shangri-LA, who is a critic after our own heart because he not only writes about burgers, but often about beer! Nothing goes better with a tasty Lab Burger than one of Dr. Hops house brews like the Take Her Home Belgian Tripel or the Bad Influence IPA.
And what about L.A.’s most prolific burger critic, Damon Gambuto, who may have reviewed more burgers than any living resident of the City of Angels? Sadly, your impressive resume appears incomplete without a Lab Burger review.
Alas, we would be remiss not to mention LA Food critic extraordinaire, Jonathan Gold, who regularly writes about burgers! Hopefully our skyscraper ad in this week’s Gold Standard caught your attention but, if not, please consider this an invitation to take the LAB Burger Challenge!
The LAB Burger is a house ground Wagyu Kobe & sirloin beef grilled to perfection, with caramelized onions, a mouthwatering blend of gruyere, blue cheese and bacon, topped with arugula, all on a toasted brioche bun.
The LAB Brewing Co is located at 30105 Agoura Road, Agoura Hills, CA 91301 (map). We are open from 11:00 am to close daily.
The Burger Challenge starts on Thursday, January 12, 2012 and runs through Wednesday, January 18, 2012.
See you at The Lab!